What Are The Different Types Of Google Ad Campaigns?

Google’s advertising platform (Google Ads) has become one of the core components of any digital marketing strategy. Whether your business sells products, services, or consultancy, one of the most effective ways to reach new and existing customers is through the range of advertising methods available through Google Ads. Managed correctly, a multi-channel approach to paid […]

Amazon Advertising Is A Pretty Big Deal

For businesses operating in the e-commerce space, planning the paid advertising spend for the coming months and years has roughly involved the same few platforms. The majority of the budget will be pushed towards Google, Facebook & Instagram. Twitter, LinkedIn, Pinterest and Bing might be considered, but not with any serious amount of budget. Fast […]

Facebook News Feed To Be Updated In 2018

Facebook News Feed To Be Updated In 2018   5 minute read In case you missed it, the way content appears in our news feeds is going to change. Last week, Mark Zuckerberg and Facebook announced that they are rolling out changes to the news feed that will prioritise content from users families and friends […]

New Google AdWords Beta Layout

New Google AdWords Beta Layout Brace yourselves, change is coming. Google AdWords is undergoing a facelift in order to modernise the layout and navigation of the AdWords platform. This has slowly been made available to a number of client accounts over the past couple of months. Search Engine Land covered the proposed changes and layout […]